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Vice President, Resource Development

Company: TC Industries Of Canada Company
Location: Madison
Posted on: September 13, 2020

Job Description:

United Way of Dane County has been tackling Dane County’s toughest challenges for 98 years. With a mission to unite the community to achieve measurable results and change lives, we are committed to build a Dane County where everyone can succeed in school, work, and life. Through strategic partnerships and collaborative work, United Way brings the many voices of Dane County together to find common ground and develop a strategic architecture for change, while engaging businesses and individuals to give, advocate and volunteer in Dane County. Together, we are The Power of Many. Working for All.


United Way of Dane County (UWDC) is the largest nonprofit in Dane County, responsible for private investment into programs designed to build family well-being and advance equity. UWDC envisions a Dane County where everyone can succeed in school, work and life. A central component of this work is educating, engaging and inspiring the community to provide the resources to fund this mission each year. The Vice President, Resource Development, sets the strategy and leads the execution of raising these resources.

The individual in this role will build a top performing Resource Development Department to strengthen workplace and individual donor partnerships, build community will for change, and grow financial support to advance our mission.

Overarching Responsibilities:

Lead, plan, develop, manage, and implement multi-year strategies to grow the financial support of this work through the leadership and management of the Resource Development department.

This position provides professional leadership to Staff, serves as a member of the Executive Team, and works closely with Board and Resource Development volunteers including Campaign Cabinet and Cabinet committees, Leadership Giving/Affinity Group committees, and the United Way Foundation Board of Trustees. It also interfaces with leaders across the Dane County business community with an overall goal to drive partnerships and deepen relationships.

Additional tactics to achieve outlined goals:

• Provide innovative leadership and long-term perspective focusing on the future direction of resource development, adapting to a changing philanthropic landscape and evolving revenue model for the mission.

• Evaluate the external market and stay aware of fundraising practices, approaches, innovations, and strategies to enhance the achievement of established fundraising goals.

• Utilize market information to lead major internal and external change initiatives to effectively manage the future direction of resource development efforts.

• Nurture a relationship-based culture within UWDC and consistently model a customer-service orientation in all internal and external interactions.

• Serve as the executive sponsor for United Way’s CRM / relationship management strategy and system.

• Review and analyze the strengths and weaknesses of all resource development initiatives.

• Set the direction of the department to ensure team members have clear goals and a path to achieve these goals.

• Provide input and support to President / CEO.

Key Responsibility Areas: Resource Development

• Areas of responsibility include Private and Public Workforce Giving (Corporate giving, workforce sector participation), Leadership Giving (Tocqueville Society, Lead United), Affinity Groups (Women United, LINC), Major Gifts, Transformational Giving, the United Way Foundation, and provide guidance to Community Impact’s Strategic Collaborations work and Marketing’s Community Direct Response Campaign.

• With CEO, CFO and VP of Administration VP of Community Impact, and VP of Community Engagement and Marketing, align resource development priorities with Agenda for Change and organizational strategic priorities. Aspire to match donor passions and interests with organizational financial priorities for programs.

• Manage accountability of results, research, and data analytics for learning, assessing progress on an on-going basis and recommending adjustments.

• Oversight of recognition program and strategies (e.g. including thank you letters, event) and ongoing stewardship.

• Provide proper Resource Development representation at United Way of Dane County meetings.

• Serve as staff point of accountability regarding compliance with Wisconsin Regulation and Licensing for fundraising contracts (CHC, AHA) and reporting.

• Serve as staff liaison in connection with other funders and fundraising professionals, including Association of Fundraising Professionals, and other business organizations.

Management and Administration

• Supervise, coach, evaluate and report on the activities of all Resource Development staff and their ongoing job responsibilities, including goal setting, development, and performance reviews.

• With Director of Transformational Giving, Director of Foundation and Gift Planning, and Director of Resource Development Operations, set team priorities and initiate strategic and operational plans to accomplish long and short-term fundraising goals and objectives.

a. Assign and qualify donor portfolios and goals

b. Qualify new prospects and goals as needed for portfolios

c. Recruit and manage volunteers to support portfolios

d. Oversee account/donor plans, including stewardship (recognizing, reporting) and solicitation (asks)

e. Develop communication plan in collaboration with Community Impact team to secure program information for volunteers/donors

g. Other duties as required to support team and organization objectives

• Develop and maintain responsibility for the administration of the RD department budgets in conjunction with appropriate team leaders.

• Develop meaningful and rewarding assignments and responsibilities for all Resource Development volunteers and Board of Directors (i.e. providing staff support, training, and recognition.)

• Identify and recommend potential volunteers for the Campaign Cabinet, Leadership Giving Committees, Board, and other appropriate volunteers.

• Develop and maintain positive working relationships with key community leaders and constituents.

• Interface between Board and teams, and organization and community.

• Ensure that volunteer engagement extends the organizational brand, reach and financial support for the organization while aligned with organizational priorities.

• Lead volunteer identification, recruitment, placement, training, and recognition with staff involvement, building United Way relationships across the community.


Job Relationships

UWDC Board of Directors, Executive Team, major donors, corporate leaders, volunteers, and the public. Work within the community to explain policies and practices of United Way and improve community understanding, engagement and giving. Supervise Resource Development staff. Represent United Way of Dane County locally, statewide, and nationally where appropriate.

Job Specifications

Education and Experience: Bachelor’s Degree or equivalent experience. A minimum of ten years of United Way campaign or other related fund raising, or sales, with evidence of progressive growth. Leadership experience as a senior member of an executive team preferred.


Specific knowledge of supervisory and management techniques. Specific knowledge of fund development and marketing and relationship development fundamentals. Demonstrated leadership ability. Special knowledge of principle and practices of marketing, communications, public relations, and media relations. General knowledge of budgeting, planning, and computer technologies including CRM, analytics, and reporting.

United Way Competencies serve as the foundation for the United Way network-wide talent management strategy and inform the essential abilities (skills, knowledge, behaviors) that United Way professionals must have to perform their jobs successfully.

Core Competencies:

Mission-Focused: Catalyze others’ commitment to mission to create real social change that leads to better lives and healthier communities. This drives their performance and professional motivations.

Relationship-Oriented: Understands that people come before process and is astute in cultivating and managing relationships toward a common goal.

Collaborator: Understands the roles and contributions of all sectors of the community and can mobilize resources (financial and human) through meaningful engagement.

Results-Driven: Dedicated to shared and measurable goals for the common good; creating, resourcing, scaling, and leveraging strategies and innovations for broad investment and impact.

Brand Steward: Steward of the brand and understands his/her role in growing and protecting the reputation and results of the greater network.

Talent Management & People Development: Builds and leads a diverse team that enables the organization to succeed; hires the right people; demands high performance and results; ensures people’s work is aligned with mission and strategy; Is open to new ideas; invests time and resources in training, development, and succession for the department; Identifies and grooms high-potentials; delegates effectively; coaches and mentors employees and teams; receives and provides feedback in a constructive way that builds confidence among staff; addresses performance problems.

Business Acumen & Strategic Direction: Demonstrates understanding and knowledge of the United Way network; understands business of the organization and effectively creates strategy. Understands the community and its business environment; understands general business and financial principles required to effectively lead, manage and align resources for performance; can read financial statements and create budgets; contributes to the bottom line by helping the organization grow its resources and capacity.

Operational Planning & Execution: Establishes effective and efficient processes that align their department priorities with organization goals, strategy, and mission; collaborates effectively within the organization; inspires and motivates people to build the culture of United Way as the Mission of Choice; engages volunteers in a way that helps execute the strategy.

Outward Turning: Develops strategic relationships to benefit United Way and the community; knows key players in community and is diligent in maintaining and expanding the network of partners; seeks learning from inside and outside the network to build skills, knowledge, and abilities to challenge the organization in reaching its potential; Is an effective spokesperson for United Way and its work; is present and visible in the community and with partners (donors, volunteers, etc.); engages, listens, and understands community aspirations; establishes credibility as a leader on critical issues and solutions affecting the community.

Diversity, Equity, and Inclusion: Builds relationships internally and externally, with other United Ways, United Way Worldwide, state and local governments, nonprofit and private sector organizations. Understands, appreciates, and maximizes the talents of people from different cultures, gender, race, regions of the country, etc.; considers diversity and inclusion when making decisions and taking actions; welcomes and involves people from a broad array of backgrounds so that they feel a sense of belonging and understand that they play a significant role in the work or project at hand.

Effective Fundraising: Donor-focused and results-driven, with a relentless focus on gaining financial resources to support United Way’s mission and community impact strategic objectives.

Effective Communication: Skilled and passionate communicators who articulate the United Way message in a way that inspires others to act in service to the organization and to the community. Promote and sell ideas persuasively. Shape the opinions of key “stakeholders” (donors, community, employees, and others) and promote and project a positive image of the organization.

Adaptability to Change Management: Champion and facilitate change to ensure long-term community sustainability. Adapt successfully to changing needs while maintaining positive relationships with internal and external constituents.

Strategic Relationship Management: Develops and maintains strategic relationships that generate the financial resources necessary to support United Way’s mission. Builds trust and donor commitment to United Way.

Volunteer Management: Build organizational capacity through volunteer collaboration and to develop high- impact, meaningful volunteer opportunities that increase revenue, impact, outcomes, and influence.

Business Development and Sales: Implements and evaluates business development and sales efforts. Uses multiple methods and various sources of information to identify and approach prospective donors, maintain positive relationships with existing donors, and bring organizational resources to bear on achieving donor and impact goals.

Entrepreneurial and Innovative: Creatively seeks new opportunities to generate revenue and other resources that add greater value to the organization and the community including the ability to understand and contribute to the product development process, able to assess donor’s interest, and accurately convey those to cross-functional team.

Keywords: TC Industries Of Canada Company, Madison , Vice President, Resource Development, Other , Madison, Wisconsin

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