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Company: ESKER INC
Location: Middleton
Posted on: June 9, 2024

Job Description:

Description:Key Tasks/Duties:Write compelling, on-brand copy for content pieces, including: white papers, eBooks, guidebooks, case studies, blogs and moreCreate audience-optimized copy for a variety of other communications, including: emails, website, trade show signage, video scripts and moreProofread and edit content prepared by in-house and external corporate teammatesEnsure all messaging is accurate, up to date and in accordance with brand guidelinesParticipate in content strategy and brainstorming sessions with teammatesCollaborate with Digital Marketing Manager to optimize digital content for SEOWork closely with Sr. Creative Manager and Graphic Designer to provide guidance and feedback regarding content layoutStay on top of current marketing trends and industry best practicesGenerate ideas for new, relevant content that engages target audiencesRequirements:Educational Requirements:Bachelor degree in Marketing, English, Journalism or another relevant fieldEssential Experience:3+ years of copywriting experience (preferably in a B2B capacity)Exceptional written communication skills, including an ability to write in different styles and toneProficiency in Microsoft Office Suite software programsExperience with online project management tools a plus (e.g., Asana, Quip, etc.)Experience with Adobe Acrobat and Adobe InDesign a plusCompetencies:Strong attention to detailAbility to forge clear, persuasive marketing messages out of technical materialAbility to hit daily deadlines while staying adaptable to shifting project prioritiesStrong interpersonal skills that promote positive relationships with teammatesAbility to generate original ideas for new, engaging contentCompensation details: 63800-94200 Yearly SalaryPI1edf8ab4ba70-25660-34620476

Keywords: ESKER INC, Madison , Copywriter, Advertising , Middleton, Wisconsin

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