Marketing Associate
Company: Clasen Quality Chocolate
Location: Madison
Posted on: April 23, 2024
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Job Description:
Clasen Quality Chocolate (CQC)is a world-class manufacturer of
chocolate and innovative coatings. We have recently been awarded
theTop Workplaces Award by the WI State Journal- No. 2 Large
Employer and the Benefits Award.CQC has been growing double digits
annually because of our flexibility, commitment, respect and
integrity, and we are looking for quality individuals to join our
team.
Working for afamily-ownedcompany provides you with the opportunity
to wear many different hats,
make a difference every day, and have fun doing it!
We are committed to being an Employer of Choice in Southern
Wisconsin and offering our employees a variety of traditional and
unconventional benefits.We are currently accepting applications for
aMarketing Associatein our Corporate Office on the East side
ofMadison, WI, ranked the
#1 Best Place to Live
byLivability.com. This position will work first shift with some
overnights/weekends/after-hours calls. This position reports to the
VP of Retail Sales & Marketing.BENEFITS:Health, Dental, Vision
Insurance (Low deductible and copays, LASIK reimbursement, Adults
orthodontics)Company-paid Life and Disability Insurance401(k)
Match
up to 5%PaidVacation, Personal and Volunteer days plus 11
holidaysPaid maternity/paternity leaveWellness: Free fruit,
insurance discounts, gym and run/walk/bike event reimbursement,
free wellness checksScholarships
Employee, spouse, and childrenSummer Camp Reimbursement
children of employeesTuition reimbursement Employee appreciation
eventsFree chocolate and coating!Onsite Fitness FacilityAnnual
Bonus Potential
5%+JOB SUMMARY: The Marketing Associate will be responsible for
consumer marketing for Bake Believe, our brand of no-sugar-added
chocolate that is among the Top 10 in the baking category, and the
creation and marketing of new consumer brands. They will also
contribute to marketing of Clasen Quality Chocolate to a business
audience. The Marketing Associateis responsible for brand building
and sales generating activity. The scope of work involves a wide
range of responsibilities, from digital marketing and advertising
to package design to selling through online retailers and
advertising in store. The Associate will be part of a retail sales
and marketing team and will be accountable for driving results on
their own and through others. ESSENTIAL DUTIES AND
RESPONSIBILITIESinclude the following. Other duties may be
assigned.Organize and maintain all brand assets.Manage marketing
budget.Manage digital marketing programs, including display ads,
social media, websites, search, affiliate marketing, retailer
advertising and more.Provide direction to external agencies where
needed to get great work done on time and on budget.Manage
e-commerce business, including using promotions, pricing, and
product mix to generate sales and managing vendor who fulfills
orders. Manage external content creators and publish content
updates to WordPress websites.Coordinate retailer-specific
marketing plans, including product sampling, couponing, signage,
and digital programs.Develop sales and marketing materials,
including sales presentations, sell sheets and booth displays for
tradeshows.Develop and/or update packaging art in partnership with
external design agency.Collect and analyze performance data to
identify lessons learned and make recommendations for improvements
to all brand marketing and e-commerce activities.Support other
marketing initiatives as needed.Travel to other CQC facilities,
tradeshows, customers, and/or training.Perform all tasks assigned
by the supervisor, while following all company, safety, and quality
policies and procedures.Maintain regular attendance at work, and
work overtime as neededQUALIFICATIONS:EDUCATION /
EXPERIENCE:Minimum of 2 years of relevant work experience (brand
marketing, digital advertising, social media, ecommerce)
required.Bachelor s Degree preferred.Experience with Consumer
Packaged Goods preferred.Proficient in Microsoft Word, Excel,
PowerPoint, and OutlookPreferred basic knowledge of WordPress, CMS,
Google AdWords, Google Analytics, Google Tag Manager, Amazon s
Vendor Central, ShipStation and WooCommerce.Design experience and
familiarity with design software a plus.Able to work two days a
week in Madison, WI corporate office.Must have acceptable driving
record and valid driver s licenseSKILLS AND ABILITIES:Consumer
focusedDetail oriented, organizedSolid analytical
skillsSelf-starter with strong drive for results that has a strong
sense of ownership of their workDesire to continuously learn new
skills to meet evolving needs of the businessEager to make an
impact by working hard and supporting the teamStrong communication
skills, both verbal and written, with internal and external
stakeholders.CQC is an Equal Opportunity / Affirmative Action
Employer. All qualified applicants will receive consideration for
employment and will not be discriminated against on the basis of
disability, protected veteran status, race, color, religion, sex,
national origin, sexual orientation, gender identity or any other
characteristic protected by law. EEO PosterFor more information,
please visit our website atwww.cqc.com
Keywords: Clasen Quality Chocolate, Madison , Marketing Associate, Advertising , Madison, Wisconsin
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