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Content Writer

Company: AE Business Solutions
Location: Madison
Posted on: February 16, 2020

Job Description:

AE Business Solutions is looking for Digital Content Writer for contract role in Madison,WI.This role will collaborate with Marketing and Digital Product Owners to write a variety of copy materials fordigital assets such as client website, as well as some offline assets (brochures, print materials, etc.). The primary responsibility will be to support marketing with content development, branded campaigns, career pages and landing pages. Responsibilities: Proactively work with marketing managers, product managers and copywriters to implement new and updated web content.Optimize copy for search engine marketing.Develop engaging content that drives customers through the purchasing journey.Audit and update content in our Content Management System (CMS).Adhere to the brand style guide to ensure correct articulation of our brand voice and tone, consistent punctuation, capitalization and basic formatting styles.Participate in quality assurance testing for content style and functionality. Requirements: Excellent verbal and written communication skills.Knowledge of writing using AP Style.Ability to work within a team and independently.Strong organizational, time management and analytical skills.Familiar with agile/scrum methodology; working in 2 week sprints and weekly huddles.SEO experience, including analyzing competitors, developing optimization recommendations and recommend changes to website architecture, content, linking and other factors to improve SEOpositions for target keywords.Knowledge of ranking factors and search engine algorithms.Knowledge of website optimization tools. Goals accountable for :Quote startsOrganic trafficVisitor to start conversion rateSpeed to MarketSite/Content QualityIf you want to contribute your passion and skills in a team that values ambition and hard work, please send your resume to AE Business Solutions cannot sponsor applicants for employment visas.AE Business Solutions is an Equal Opportunity Employer. EOE/AA - provided by Dice

Keywords: AE Business Solutions, Madison , Content Writer, Advertising , Madison, Wisconsin

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